Generis AG has launched the project Sino-Swiss Digital Business Matching Serie 2021, which aims to promote digital exchanges between companies located in Switzerland and China. Due to the ongoing coronavirus pandemic, the possibilities for in-person exchanges remain limited.
As part of the program, businesses have the opportunity to “prepare a digital company presentation for China with minimal effort”. These are then translated by the Generis team and sent to Chinese customers and partners via industry-specific virtual and physical channels. If there is interest in what the Swiss firms have to offer, Generis then organizes an initial meeting.
The project initiated by Generis is being co-financed by the Trade Fair and Project Committee (TFPC) in connection with Swiss export promotion. Partners include, among other organizations, the Swiss Green Buildings association, of which Generis is also a member. The association supports companies that intend to realize construction projects in China.
